Material Lab Booklet

Booklet design for Material Lab and Johnson Tiles

The Challenge
Material Lab was created by Johnson Tiles to answer the needs of the architectural and design community, by providing a design and materials resource studio with a focus on collaboration.
Design By Day was asked to create a collectable booklet to promote Material Lab at the 100% Design event and as a pick up at Material Lab itself.
The Solution
Material lab is a cutting edge, vibrant, experimental place with a huge range of materials available. The booklet was designed to reflect this through the use of a variety of print techniques, paper stock and finishes.
The booklet boasts 3 colour screen printing, stitch binding, textured GF Smith Colorplan, irregular sized pages as well as Litho inner pages on Fizz paper. A poster insert was also design to work with the irregular pages.
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